Technology is a double-edged sword, as it has the ability to both liberate and enslave

Work 2.0

We’re living through a dramatic revolution. Ten years ago, there was no such thing as Facebook. Ten years before that, we didn’t have Amazon or the Web. New technologies have opened up new opportunities. They bring with them an ever more complex reality. Growing complexity is a process caused by globalisation, technology and progress–a broader set of activities, more departments in companies, more workers, more processes to service,all of these provoke a continuous rise in the number of functioning procedures, new policies and rules. They bring about the phenomenon of extreme worker specialisation (also known as hyperspecialisation). This calls for a different approach to management and work. For some time now we’ve observed a greater focus on flexibility, mobility, and the ability of quick adaptation of workers. The world of work is in evolution.

The old employment system of secure, lifelong jobs with predictable advancement and stable pay is dead. It’s time for Work 2.0

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The old employment system of secure, lifelong jobs with predictable advancement and stable pay is dead.

It’s time for Work 2.0

Resistance is futile and eventually all of us will be assimilated.
There is nowhere to hide.

About the Author

Sergiusz Prokurat

Economics and project management lecturer at the Alcide Gaspari University of Euroregional Economy in Poland. Lecturer at the MBA study programme organised by ISG Paris and EUE. Director of the Poland-Asia Research Center think tank, based in Warsaw. Independent economist, business expert and consultant with many academic and commercial projects. Sergiusz holds a Wiener Institut/PAN MBA degree (Austria-Poland), and many professional certificates (PMP, PRINCE2 Foundation, PRINCE2 Practitioner, ITIL Foundation, MOR Foundation). His opinions and articles were published in: “Harvard Business Review”, “National Geographic Traveler”, “Focus”, “Wprost”, “Gazeta Bankowa”, “Gazeta Finansowa”, “Metropolia Bussiness Magazine”, “Rynki Zagraniczne”, “Stosunki Międzynarodowe”, “Mówia Wieki”, “Proseed”, “Nowy Dziennik”, “Najwyższy Czas”, “Dziennik Gazeta Prawna”.

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Work 2.0 influences and encompasses different perspectives

The changes in the world of work don’t just influence job seekers – they will, in fact, become the bread and butter of everyone who creates value in the economy – every single one of us!
Individual people will be asking themselves – how do I stay relevant on the job market? How do I succeed? How can I create my own jobCompanies need to completely re-formulate the way they do business. How can I retain my top talent? How can I thrive in the era of intense cross-border competition? – these should be the questions crossing the mind of a successful executiveGovernments need to ask themselves – how can we shape our country to become a better platform of doing business? How can we help people in this changing economy? How can we stay relevant and popular?

Click on the perspective:

  • #1 Individuals

    Individuals

  • #2 Organisations

    Organisations

  • #3 Governments and the economy

    Governments and the economy

Will smart machines take our jobs?

Machines (robots, software, apps) don’t fall ill, they are simply cheaper and less prone to error than people. Besides they’re incredibly repetitive. Wasn’t this a topic of converstaion about 200 years ago during Industrial Revolution? YES! However, now it’s different. Here’s why we’re at the inflection point: Machines are acquiring smarts.

 


The future is coming whether we like it or not. Our economy has been moving in this direction for decades, as Springsteen sang "those jobs are going boys & they ain't coming back". Our challange is keep learning so we can embrace whatever the future brings.
Last resort is to develop your creative skills, machine can't beat humans in creativity.










"Technology is, in fact, a good thing. Eating up jobs is a good thing because it creates efficiency and frees up people's time. Of course this means that there are fewer jobs, but profits are higher, and what’s even more important is the satisfaction efficiency generates. We might be on the verge of a fantastic new era… if we ALL manage to enter into its heydays.", S.Prokurat, "Work 2.0: Nowhere to hide", 2013, p.109.

Amazon

Work 2.0 explained

Today work is being updated to its version 2.0. Changes are so profound that we can say we’re entering a new era of work – Work 2.0. It’s a new social contract between employers and employees, where purposeful human activity of independent knowledge, creation, and conversion using digital tools, together with adapting this new knowledge to market needs, takes place without direct contact (or with very little direct contact) with the person or organisation who commission this activity“. S.Prokurat, “Work 2.0: Nowhere to hide”, 2013, p.37.

A worker who engages in Work 2.0 is only remunerated for success

  • delivering the product
  • delivering the service
  • not for the actual work done measured in hours

The worker bears the costs of the equipment he uses, of the insurance taken out on the effects of his work, of continuous education, of the effects of his illness.

The evolution of work can be seen in the different aspects. Some of them are mentioned in the video.

 

  • "Work 2.0" makes a strong case for investing in yourself and becoming more adaptive in order to survive and thrive. I am personally convinced that the only way forward is following the advice laid out in this book.

    - Jan Fabisiak (from Amazon)
  • The work environment has changed and we all know that. What most of us don't really know is how to cope with this new environment, how to find the best compromises between work and remuneration and, especially, how to find the niches where human workforce is preferred instead of computer automation. `Work 2.0. Nowhere to hide' is a book which will try to answer all the above mentioned questions. Luckily for us, the readers, it will manage to provide us with pertinent answers and advices.

    - Frank Coopa (from Amazon)
  • Our society will obviously face drastic changes in the next few decades. This books brings together lots of facts to help draw a picture of these new changes. There are also delicious charts about what exactly is happening in global and US economy. "Work 2.0" began changing my thinking and attitudes about work from its very first pages. It clarified and extended my understanding of myself as a worker, as well as of friends and colleagues, many of whom are either, like me, self-employed, or have entrepreneurial-type positions within organizations.

    - Gabriel E. Harrison (from Amazon)
  • "Work 2.0" makes a strong case for investing in yourself and becoming more adaptive in order to survive and thrive. I am personally convinced that the only way forward is following the advice laid out in this book.

    - Jan Fabisiak (from Amazon)
  • We are becoming more educated yet our education is worth less. Before anyone could get a job with a high school diploma and a BA or BS was only for professions like lawyer, doctor, engineer. Now we have a new economy, those who understand it thrive, those who don't fall.

    - Review by Gregory Smith (from Amazon)
  • If people aren't talking about this book already, they should be! This book is an absolute eye-opener. Since the dawn of the digital age, the traditional workplace has changed drastically. I might be stating the obvious here, but when I read what this author had to say, it became even clearer that technology has truly become a double-edged sword with the power to both liberate and enslave.

    - Piaras O’Cionnaoith (from Amazon)
  • "Work 2.0" makes a strong case for investing in yourself and becoming more adaptive in order to survive and thrive. I am personally convinced that the only way forward is following the advice laid out in this book.

    - Jan Fabisiak (from Amazon)
  • We are becoming more educated yet our education is worth less. Before anyone could get a job with a high school diploma and a BA or BS was only for professions like lawyer, doctor, engineer. Now we have a new economy, those who understand it thrive, those who don't fall.

    - Review by Gregory Smith (from Amazon)
  • Very interesting and at parts, very frightening. A great primer on a how the internet has radically changed the job market. I would recommend it to young people especially, considering these changes are going to affect their generation the most.

    - Kirk Cameron (from Amazon)
  • Our society will obviously face drastic changes in the next few decades. This books brings together lots of facts to help draw a picture of these new changes. There are also delicious charts about what exactly is happening in global and US economy. "Work 2.0" began changing my thinking and attitudes about work from its very first pages. It clarified and extended my understanding of myself as a worker, as well as of friends and colleagues, many of whom are either, like me, self-employed, or have entrepreneurial-type positions within organizations.

    - Gabriel E. Harrison (from Amazon)
  • The work environment has changed and we all know that. What most of us don't really know is how to cope with this new environment, how to find the best compromises between work and remuneration and, especially, how to find the niches where human workforce is preferred instead of computer automation. `Work 2.0. Nowhere to hide' is a book which will try to answer all the above mentioned questions. Luckily for us, the readers, it will manage to provide us with pertinent answers and advices.

    - Frank Coopa (from Amazon)
  • This is a great read for anyone who wants to understand how jobs have changed during the digital age.        

    - Scoobasteve (from Amazon)
  • We are becoming more educated yet our education is worth less. Before anyone could get a job with a high school diploma and a BA or BS was only for professions like lawyer, doctor, engineer. Now we have a new economy, those who understand it thrive, those who don't fall.

    - Review by Gregory Smith (from Amazon)
  • Our society will obviously face drastic changes in the next few decades. This books brings together lots of facts to help draw a picture of these new changes. There are also delicious charts about what exactly is happening in global and US economy. "Work 2.0" began changing my thinking and attitudes about work from its very first pages. It clarified and extended my understanding of myself as a worker, as well as of friends and colleagues, many of whom are either, like me, self-employed, or have entrepreneurial-type positions within organizations.

    - Gabriel E. Harrison (from Amazon)
  • Very interesting and at parts, very frightening. A great primer on a how the internet has radically changed the job market. I would recommend it to young people especially, considering these changes are going to affect their generation the most.

    - Kirk Cameron (from Amazon)
  • This is a great read for anyone who wants to understand how jobs have changed during the digital age.        

    - Scoobasteve (from Amazon)
  • This is a great read for anyone who wants to understand how jobs have changed during the digital age.        

    - Scoobasteve (from Amazon)
  • If people aren't talking about this book already, they should be! This book is an absolute eye-opener. Since the dawn of the digital age, the traditional workplace has changed drastically. I might be stating the obvious here, but when I read what this author had to say, it became even clearer that technology has truly become a double-edged sword with the power to both liberate and enslave.

    - Piaras O’Cionnaoith (from Amazon)
  • Our society will obviously face drastic changes in the next few decades. This books brings together lots of facts to help draw a picture of these new changes. There are also delicious charts about what exactly is happening in global and US economy. "Work 2.0" began changing my thinking and attitudes about work from its very first pages. It clarified and extended my understanding of myself as a worker, as well as of friends and colleagues, many of whom are either, like me, self-employed, or have entrepreneurial-type positions within organizations.

    - Gabriel E. Harrison (from Amazon)
  • Very interesting and at parts, very frightening. A great primer on a how the internet has radically changed the job market. I would recommend it to young people especially, considering these changes are going to affect their generation the most.

    - Kirk Cameron (from Amazon)
  • The work environment has changed and we all know that. What most of us don't really know is how to cope with this new environment, how to find the best compromises between work and remuneration and, especially, how to find the niches where human workforce is preferred instead of computer automation. `Work 2.0. Nowhere to hide' is a book which will try to answer all the above mentioned questions. Luckily for us, the readers, it will manage to provide us with pertinent answers and advices.

    - Frank Coopa (from Amazon)
  • If people aren't talking about this book already, they should be! This book is an absolute eye-opener. Since the dawn of the digital age, the traditional workplace has changed drastically. I might be stating the obvious here, but when I read what this author had to say, it became even clearer that technology has truly become a double-edged sword with the power to both liberate and enslave.

    - Piaras O’Cionnaoith (from Amazon)
  • The work environment has changed and we all know that. What most of us don't really know is how to cope with this new environment, how to find the best compromises between work and remuneration and, especially, how to find the niches where human workforce is preferred instead of computer automation. `Work 2.0. Nowhere to hide' is a book which will try to answer all the above mentioned questions. Luckily for us, the readers, it will manage to provide us with pertinent answers and advices.

    - Frank Coopa (from Amazon)
  • We are becoming more educated yet our education is worth less. Before anyone could get a job with a high school diploma and a BA or BS was only for professions like lawyer, doctor, engineer. Now we have a new economy, those who understand it thrive, those who don't fall.

    - Review by Gregory Smith (from Amazon)
  • Our society will obviously face drastic changes in the next few decades. This books brings together lots of facts to help draw a picture of these new changes. There are also delicious charts about what exactly is happening in global and US economy. "Work 2.0" began changing my thinking and attitudes about work from its very first pages. It clarified and extended my understanding of myself as a worker, as well as of friends and colleagues, many of whom are either, like me, self-employed, or have entrepreneurial-type positions within organizations.

    - Gabriel E. Harrison (from Amazon)
  • If people aren't talking about this book already, they should be! This book is an absolute eye-opener. Since the dawn of the digital age, the traditional workplace has changed drastically. I might be stating the obvious here, but when I read what this author had to say, it became even clearer that technology has truly become a double-edged sword with the power to both liberate and enslave.

    - Piaras O’Cionnaoith (from Amazon)
  • The work environment has changed and we all know that. What most of us don't really know is how to cope with this new environment, how to find the best compromises between work and remuneration and, especially, how to find the niches where human workforce is preferred instead of computer automation. `Work 2.0. Nowhere to hide' is a book which will try to answer all the above mentioned questions. Luckily for us, the readers, it will manage to provide us with pertinent answers and advices.

    - Frank Coopa (from Amazon)
  • We are becoming more educated yet our education is worth less. Before anyone could get a job with a high school diploma and a BA or BS was only for professions like lawyer, doctor, engineer. Now we have a new economy, those who understand it thrive, those who don't fall.

    - Review by Gregory Smith (from Amazon)
  • "Work 2.0" makes a strong case for investing in yourself and becoming more adaptive in order to survive and thrive. I am personally convinced that the only way forward is following the advice laid out in this book.

    - Jan Fabisiak (from Amazon)
  • Very interesting and at parts, very frightening. A great primer on a how the internet has radically changed the job market. I would recommend it to young people especially, considering these changes are going to affect their generation the most.

    - Kirk Cameron (from Amazon)
  • We are becoming more educated yet our education is worth less. Before anyone could get a job with a high school diploma and a BA or BS was only for professions like lawyer, doctor, engineer. Now we have a new economy, those who understand it thrive, those who don't fall.

    - Review by Gregory Smith (from Amazon)
  • If people aren't talking about this book already, they should be! This book is an absolute eye-opener. Since the dawn of the digital age, the traditional workplace has changed drastically. I might be stating the obvious here, but when I read what this author had to say, it became even clearer that technology has truly become a double-edged sword with the power to both liberate and enslave.

    - Piaras O’Cionnaoith (from Amazon)
  • The work environment has changed and we all know that. What most of us don't really know is how to cope with this new environment, how to find the best compromises between work and remuneration and, especially, how to find the niches where human workforce is preferred instead of computer automation. `Work 2.0. Nowhere to hide' is a book which will try to answer all the above mentioned questions. Luckily for us, the readers, it will manage to provide us with pertinent answers and advices.

    - Frank Coopa (from Amazon)
  • Our society will obviously face drastic changes in the next few decades. This books brings together lots of facts to help draw a picture of these new changes. There are also delicious charts about what exactly is happening in global and US economy. "Work 2.0" began changing my thinking and attitudes about work from its very first pages. It clarified and extended my understanding of myself as a worker, as well as of friends and colleagues, many of whom are either, like me, self-employed, or have entrepreneurial-type positions within organizations.

    - Gabriel E. Harrison (from Amazon)
  • The work environment has changed and we all know that. What most of us don't really know is how to cope with this new environment, how to find the best compromises between work and remuneration and, especially, how to find the niches where human workforce is preferred instead of computer automation. `Work 2.0. Nowhere to hide' is a book which will try to answer all the above mentioned questions. Luckily for us, the readers, it will manage to provide us with pertinent answers and advices.

    - Frank Coopa (from Amazon)
  • Our society will obviously face drastic changes in the next few decades. This books brings together lots of facts to help draw a picture of these new changes. There are also delicious charts about what exactly is happening in global and US economy. "Work 2.0" began changing my thinking and attitudes about work from its very first pages. It clarified and extended my understanding of myself as a worker, as well as of friends and colleagues, many of whom are either, like me, self-employed, or have entrepreneurial-type positions within organizations.

    - Gabriel E. Harrison (from Amazon)
  • "Work 2.0" makes a strong case for investing in yourself and becoming more adaptive in order to survive and thrive. I am personally convinced that the only way forward is following the advice laid out in this book.

    - Jan Fabisiak (from Amazon)
  • The work environment has changed and we all know that. What most of us don't really know is how to cope with this new environment, how to find the best compromises between work and remuneration and, especially, how to find the niches where human workforce is preferred instead of computer automation. `Work 2.0. Nowhere to hide' is a book which will try to answer all the above mentioned questions. Luckily for us, the readers, it will manage to provide us with pertinent answers and advices.

    - Frank Coopa (from Amazon)
  • Very interesting and at parts, very frightening. A great primer on a how the internet has radically changed the job market. I would recommend it to young people especially, considering these changes are going to affect their generation the most.

    - Kirk Cameron (from Amazon)
  • Our society will obviously face drastic changes in the next few decades. This books brings together lots of facts to help draw a picture of these new changes. There are also delicious charts about what exactly is happening in global and US economy. "Work 2.0" began changing my thinking and attitudes about work from its very first pages. It clarified and extended my understanding of myself as a worker, as well as of friends and colleagues, many of whom are either, like me, self-employed, or have entrepreneurial-type positions within organizations.

    - Gabriel E. Harrison (from Amazon)
Page 2.

€œOne person could bring about a revolution

Page 5.

Information is a stronger weapon than many conventional arms, knowledge is becoming the main source of competitive advantage

Page 45.

The best capital you could possibly have turns out to be the ability of creative thinking

Page 97.

In Work 2.0 we express our individuality as we like, and not according to a set of defined rules

Page 125.

In the new world economy, life is information. The web is the economy.